marketing story | Fintech Marketing

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Sep 27, 20244 min read

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Fintech veteran Christie H. Kristensen shares insights on fintech marketing, driving growth, and customer-first strategies.

Ani Petrova

Jun 11, 20243 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Maisie Richardson, Payhawk's Head of Demand Gen, on its new ambassadorship with tennis star Grigor Dimitrov.

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Editor

Feb 6, 20246 min read

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Dive into the strategic vision and creative synergy that propelled Moneyfarm's latest brand metamorphosis, as narrated by their CCO.

Defacto's rebranding journey: A blend of identity, innovation and expansion

Editor

Nov 30, 20233 min read

Defacto's rebranding journey: A blend of identity, innovation and expansion

Defacto's co-founder Morgan O'hana sheds light on the fintech's recent rebranding and its future marketing plans.

CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

Ani Petrova

Jun 11, 20243 min read

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Editor

Dec 22, 20234 min read

Why did fintech Square host an Almost Xmas event in October?

Editor

Sep 1, 20226 min read

How to run an OOH campaign: Lessons from Pleo

Editor

Feb 18, 20225 min read

Capitalise wants to help you "Get fit for business"

Ani Petrova

Jan 25, 20227 min read

"CMO talk" with Scott Brown of Hum Capital: The intelligent investor connector

Ani Petrova

May 27, 20214 min read

"Career walk" interview with Katie Rosseau of Curve: The creative side of fintech

Ani Petrova

May 19, 20215 min read

Billx is now Juno: Q&A with Sara de Velasco

Ani Petrova

May 12, 20216 min read

"Career walk" interview with Kartik Krishnan of Capdesk: Growth Vs Marketing

Ani Petrova

Mar 11, 20214 min read

Fintech Lumio goes through a rebrand and secures £1.15m in target-smashing crowdfund

Ani Petrova

Mar 3, 20215 min read

"Career walk" with Mariette Ferreira of 11:FS: The value of brand

Araminta Robertson

Feb 25, 202111 min read

"Career walk" with Karun Arya of Oriente: Your marketing is as good as your last customer review

Anton Scott

Feb 17, 20214 min read

Release The Kraken! - A dive into the marketing strategy of growing cryptocurrency exchange, Kraken

Araminta Robertson

Feb 15, 20218 min read

"CMO talk" with Thomas Schäubli of Apiax: Why best marketing involves the product team

Ani Petrova

Feb 12, 20214 min read

Behind the scenes of Klarna’s Super Bowl commercial debut starring Maya Rudolph

Teresa Bartaseviciute

Feb 10, 20213 min read

What fintechs can learn from Monzo and BrewDog on building a strong customer community

Julia Willemyns

Feb 10, 20214 min read

How tickr’s rebranding campaign strengthens its social investing promise

Julia Willemyns

Jan 25, 20214 min read

How to expand from B2C to B2B: Why Privacy.com’s Card Issuing API marks a change in fintech

Ani Petrova

Dec 16, 20206 min read

"CMO talk" with Superscript’s Mai Fenton: How to scale and rebrand an insurtech during a crisis

Jessica Myers

Dec 3, 20204 min read

Metro Bank's Jessica Myers on "Building a brand in extraordinary times"

Ani Petrova

Nov 9, 20209 min read

The fintech marketing magazine

Browse our latest fintech marketing stories featuring some of the most exciting and successful fintechs in the world.

CMO talk with Christie H. Kristensen: Navigating fintech’s fast-paced evolution

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Crafting wealth together: Inside Moneyfarm's bold rebrand with CCO Fabio Zampaglione

Defacto's rebranding journey: A blend of identity, innovation and expansion

CMO moves: Mariette Ferreira joins PPRO after nearly 4 years at 11:FS

CMO moves: Volt appoints esteemed fintech marketer Irina Chuchkina as its 1st CMO

Payhawk x Grigor Dimitrov: A strategic play for brand expansion

Why did fintech Square host an Almost Xmas event in October?

How to run an OOH campaign: Lessons from Pleo

Capitalise wants to help you "Get fit for business"

"CMO talk" with Scott Brown of Hum Capital: The intelligent investor connector

"Career walk" interview with Katie Rosseau of Curve: The creative side of fintech

Billx is now Juno: Q&A with Sara de Velasco

"Career walk" interview with Kartik Krishnan of Capdesk: Growth Vs Marketing

Fintech Lumio goes through a rebrand and secures £1.15m in target-smashing crowdfund

"Career walk" with Mariette Ferreira of 11:FS: The value of brand

"Career walk" with Karun Arya of Oriente: Your marketing is as good as your last customer review

Release The Kraken! - A dive into the marketing strategy of growing cryptocurrency exchange, Kraken

"CMO talk" with Thomas Schäubli of Apiax: Why best marketing involves the product team

Behind the scenes of Klarna’s Super Bowl commercial debut starring Maya Rudolph

What fintechs can learn from Monzo and BrewDog on building a strong customer community

How tickr’s rebranding campaign strengthens its social investing promise

How to expand from B2C to B2B: Why Privacy.com’s Card Issuing API marks a change in fintech

"CMO talk" with Superscript’s Mai Fenton: How to scale and rebrand an insurtech during a crisis

Metro Bank's Jessica Myers on "Building a brand in extraordinary times"

“Career walk” with Mimmi Arndt of Anyfin: Why fintech marketing should move beyond fintech

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