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Client marketing in capital markets fintech: From impossible to possible in 3 steps
Fintech client marketing is hard when banks won’t give logos or quotes. Learn practical strategies to build credibility, trust, and growth without public client names.
Loreta Bahtchevanova
3 days ago6 min read


Inside the Growth Story of Reaching Profitability as a Fintech (and the Marketing Strategy Behind it) | Gregory Aubert & Edvin Pauza, Yapily
Hosted by Araminta Robertson, 'Market Like a Fintech' is a podcast for fintech marketing professionals and enthusiasts who want to stay up-to-date with the latest trends in the industry, and level up their marketing knowledge. Subscribe here to never miss an episode. In this episode, we explore Yapily's marketing journey, focusing on their data-driven approach and its impact on their strategies. We discuss how they optimize Google ads for success, the importance of maintaini
George Aliferis
Nov 262 min read


2025 Fintech Marketing Salary Trends: The industry has stabilised, just not evenly
Explore 2025 fintech marketing salary trends, compensation benchmarks, GTM skills that boost earning power, and download the full community-built report.
Ani Petrova
Nov 253 min read


The Power of Truthtelling Content in Fintech Marketing | Charlie Gilbert, Head of Brand & Communications at Volt.io
Hosted by Araminta Robertson, 'Market Like a Fintech' is a podcast for fintech marketing professionals and enthusiasts who want to stay up-to-date with the latest trends in the industry, and level up their marketing knowledge. Subscribe here to never miss an episode. Araminta and Charlie Gilbert, Head of Brand and Communications at Volt.io discuss the significance of truthful marketing in the fintech sector. Charlie shares his journey from journalism to fintech marketing an
George Aliferis
Oct 292 min read


Fintech Marketing Roundup: September → October 2025
Inside the biggest fintech marketing trends of Sep–Oct 2025: Monzo, Starling, Chime, SumUp, and Pay10 launch bold campaigns, AI storytelling, and rebrands that signal where fintech creativity is heading next.
Ani Petrova
Oct 246 min read


How Much Should B2B Fintechs Focus on Social Media? | Alvin Gunputh, Content and Social Media Lead at Thredd
Hosted by Araminta Robertson, 'Market Like a Fintech' is a podcast for fintech marketing professionals and enthusiasts who want to stay...
George Aliferis
Oct 12 min read
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