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How Fintech Companies do Content: Galileo's Enterprise-Focused Content

How to create B2B fintech content that actually moves enterprise deals forward. At Galileo, they don’t treat content as a nice-to-have asset. It’s the engine behind buyer education, sales enablement, and brand credibility. Their approach? Answer every question before a prospect ever speaks to sales.

What Galileo Can Teach Us About Creating Fintech Content for Enterprise Customers - Scott Henderson & Rosa Alfonso-McGoldrick, Marketing Leaders, Galileo

Hosted by Araminta Robertson, 'Market Like a Fintech' is a podcast for fintech marketing professionals and enthusiasts who want to stay...

Attribution is Broken: How Runa Measures What Actually Matters

Hosted by Araminta Robertson, 'Market Like a Fintech' is a podcast for fintech marketing professionals and enthusiasts who want to stay...

Meet Bob Sheetner: Datarails’ Excel-obsessed panda redefining FP&A marketing

In a category dominated by data and dashboards, Datarails is rewriting the B2B fintech marketing playbook, introducing a brand mascot that speaks directly to the unsung heroes of finance: FP&A professionals.

CMO moves: Mansi Chopra joins Finmo as CMO to lead global growth and brand push

Finmo has named fintech marketing veteran Mansi Chopra as Chief Marketing Officer. With a track record at Nium, Thunes, and Ant International, Mansi joins as Finmo scales globally post-$18.5M Series A. Her arrival marks a bold step in the company’s mission to redefine treasury for the mid-market.

Branding with bite: Inside Insignis’ daring rebrand and campaign launch

Insignis unveils bold rebrand and multi-channel campaign featuring the ‘world’s most dangerous chair’, urging savers to act on idle cash in today’s rate environment.

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Six reasons to join the group

Join the Fintech Marketing Slack Group

How Fintech Companies do Content: Galileo's Enterprise-Focused Content

What Galileo Can Teach Us About Creating Fintech Content for Enterprise Customers - Scott Henderson & Rosa Alfonso-McGoldrick, Marketing Leaders, Galileo

Attribution is Broken: How Runa Measures What Actually Matters

Meet Bob Sheetner: Datarails’ Excel-obsessed panda redefining FP&A marketing

CMO moves: Mansi Chopra joins Finmo as CMO to lead global growth and brand push

Branding with bite: Inside Insignis’ daring rebrand and campaign launch

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