Market like a fintech: Where to begin with community marketing and Slack with Graham McBain

Hosted by Araminta Robertson, 'Market like a fintech' is the new podcast for fintech marketing professionals and enthusiasts who want to stay up-to-date with the latest trends in the industry, and level up their marketing knowledge. Subscribe here to never miss an episode.

Market Like a Fintech with Graham McBain

Community, community, community.

Everyone in the marketing world is talking about it. Even everyone in the fintech world seems to be talking about it.

A combination of the pandemic, going online and even crypto seemed to have weirdly brought us together with the power of online communities.

But what does community really mean? If you’re a founder or marketer, should you be trying to build a community to attract and retain customers? And wh